How AI Is Enhancing Graphic Design: Trends and Predictions

How AI Is Enhancing Graphic Design

Are you still under the impression that artificial intelligence (AI) is a concept reserved for the distant future? Well, we hate to break it to you, but while you’re busy contemplating, your competitors are already forging ahead on the path to success. 

AI has firmly established itself as an integral part of the present, revolutionizing industries across the board. The impact is so significant that even esteemed institutions like Carnegie Mellon University are dedicating resources to create research centers focused on monitoring the ethics of AI use. This speaks volumes about the widespread adoption of AI.

Take the financial sector, for example. CNBC, a prominent financial news network, already heavily relies on AI for tracking and analyzing stocks, too. As a result of AI, the media and telecommunications industries have gained deeper insights into customers and businesses. This fact alone further emphasizes the value and effectiveness of this technology for carrying out critical tasks.

There are spheres where AI is a must. In particular, it is a powerful tool for social networking. Since the graphic design industry has rapidly scaled in the past few years, human resources are no longer enough to perform all the routine tasks. This is where an AI-based bot steps in. In fact, the code imitates your regular activities in-app and behaves as a regular user does providing likes, comments, Stories viewing, subscription, and more.

Of course, graphic design has become no exception. By embracing AI-powered tools and algorithms, designers can unlock new levels of creativity, efficiency, and innovation and streamline their design process to stay ahead of the game. Read on to learn what new AI-powered tools are emerging and what you need to be prepared for in the future! 

What Is AI?

Artificial intelligence sounds exactly like what it means. It’s the technology of creating computers that allows computers to mimic human technology, using data to enable knowledge learning, analyzing, and interpreting. However, unlike humans, it can process and learn from vast amounts of data, allowing it to constantly improve its algorithms.

This unique ability allows AI to be used to automate repetitive tasks, solve complex problems, and assist in decision-making. From voice assistants like Siri or Alexa to image recognition technologies and personalized recommendations, AI is present in various aspects of our daily lives. As you can imagine, it can also find use cases in graphic design, too.

Let’s take a look at how AI can be used to perform design tasks that until recently only designers could do, and how it will change the future in the coming years. You might need to have a pen on you to take notes as we go.

Artificial intelligence is not limited to just graphic design. Its potential reaches far beyond. One promising area where AI is making significant advancements in agriculture. By harnessing the power of artificial intelligence in agriculture, farmers can leverage advanced top data analytics companies and machine learning algorithms to optimize processes. 

Trends for AI Use in Graphic Design

1. Faster Image Generation

The most obvious use of AI in graphic design is creating more images in a shorter time. With the advent of tools such as DALL-E 2, designers can achieve this with remarkable speed and efficiency. 

The strength of this software is that it can quickly recognize the intent behind image descriptions, allowing it to generate relevant visual content virtually in seconds. All you need to do is provide it with as many details as possible, including the preferred image style, and it completes the job in a blink of an eye. 

Even if you give it a partial description or just a rough idea of what you want to create, it has the ability to intelligently fill in the missing details and generate visually stunning images that align with the vision of a human designer . This level of adaptability and creativity sets tools like DALL-E 2 apart, making them invaluable assets for  human artists seeking improved productivity. 

However, speed isn’t the only quality design industries love about AI software like DALL-E 2.  First and foremost, it’s the creativity involved. By automating the initial stages of the design process, designers can skip the brainstorming and focus on refining and adding their artistic touch, allowing them to deliver more polished designs.

It’s worth noting that DALL-E 2 is not yet open to the public despite being developed by OpenAI. However, the folks behind it are doing their best to make it more accessible to the general public, subsequently gaining  1 million users every fortnight. 

2. Better Image Enhancements

One of the other jobs that graphic designers are often tasked with (and an area that AI is transforming) is enhancing and retouching images to achieve the desired visual effect. 

You may be surprised, but the concept of photo manipulations dates back to 1841 when a monk who didn’t quite fit into a group photo was first hidden in black ink. These days, of course, photo enhancements are a bit more intricate, demanding more advanced tools and techniques. 

It’s not enough just to cover a certain detail in black to make it less noticeable in a photo. In order to achieve a great result that looks true to life, more design decisions must be made. That’s exactly where AI can lend designers a helping hand. 

AI-powered algorithms can automatically analyze and enhance various aspects of an image, such as brightness, contrast, color saturation, and sharpness. These tools utilize advanced image recognition and processing techniques to identify areas that need improvement and apply the necessary adjustments.

This AI ability can be especially useful when working on a low-quality project, such as when it looks blurry and noisy or lacks sharpness, contrast, and color, which are all very important in design. In addition, AI tools allow designers to scale low-res images without stretching them or degrading them – something that would have taken a lot of time a few years ago. 

There are quite a few photo enhancement tools out there. Here are some of the most popular:

  • Remini
  • Vance AI
  • Let’s Enhance
  • Upscaleics

However, keep in mind that, as with any AI tool, there’s also a risk of bias when using these tools for enhancing photos. This is because AI algorithms can’t analyze a whole picture and only act on distorted pixels to generate a photo. Therefore, designers should still be quite actively involved in the process to ensure that the outcome looks right. 

3. Easier Background Removal

There’s one task that neither experienced designers nor beginners like to do. As you may have guessed, this is background removal. Of course, if you only need to remove one element, it won’t be a problem. However, in practice, graphic designers often work with photos of people with frizzy hair, which makes the task of background removal time-consuming and tedious. 

Thankfully, AI has made significant strides in simplifying and automating this process, offering designers an easier and more efficient way to remove backgrounds from images. Now AI algorithms can determine which objects are secondary and which are primary, allowing them to quickly and accurately cut out all of the extra bits from the background.

Some of the tools that can be used for this purpose are VistaCreate, Photoscissors, Removebg, and Clipping Magic, just to name a few, but we’ll likely see more tools as the technology continues to improve. 

4. The Rise of Virtual Influencers

Originally, AI was created to streamline repetitive tasks. However, as we delve into the virtual universe, it becomes evident that we’ve barely scratched the surface of AI’s potential. The forthcoming trend that will capture our attention is the emergence of virtual influencers and celebrities. 

Now, this might not be an entirely novel concept since we’ve already been introduced to remarkable AI characters like Lil Miquela, Imma, and others. Nevertheless, there’s a notable shift taking place, with a growing number of companies using virtual influencers (VI) to represent their brands rather than employing human models.

The advantages of using virtual influencers are numerous:

  • Better control. First and foremost, companies that use virtual influencers know exactly what messages will be projected to the public and can adjust accordingly.
  • Consistent brand presence. Unlike human influencers, they work tirelessly and consistently, engaging with followers at any time.
  • Cost-effectiveness. Hiring and partnering with influencers can be costly. Virtual content creators, on the other hand, eliminate the need for payments. The only costs associated with VI are the management and maintenance of their online presence. In addition to cost savings, incorporating a business softphone solution can further optimize communication efficiency, allowing teams to easily coordinate with virtual content creators and influencers, fostering collaboration, and enhancing marketing campaigns.
  • Unique characters. Designers have the freedom to create any kind of characters that best align with the brand’s image and target audience as well as stunning visuals.
  • Flexibility and versatility. Everything, from appearance to clothing, can be easily adjusted in VI to cater to changing trends or specific marketing campaigns and events.
  • Cross-language reach. Finally, what virtual influencers can, but human influencers often cannot, is speak multiple languages. This can be particularly advantageous for brands with international markets and those aiming to expand their reach. 

In AI graphic design, the use of VI can drastically speed up the process of creating banners and other marketing materials. Rather than spending hours drawing a human model, they can take advantage of the AI tools like TL-GAIN, an image generator, which will generate a virtual character indistinguishable from a human being in a matter of seconds.  

5. Art Will Become More Accessible

This may sound quite unsettling, especially for those who’ve made their careers in graphic design, but very soon anyone, including those who are not artificially inclined, will be able to create a realistic landscape – all using AI. 

It will be enough to draw a sketch of the desired scene, and AI art generators will take care of the rest. Through the advancements of AI graphic design, art will become more accessible to a wider audience, and there will be no entry barriers.

For graphic designers, this means a few things. First, they will be able to create more professional-looking visual content regardless of their experience in drawing or painting. And second, since everyone will be able to do this, they’ll need to gain additional skills in order to stand out and remain competitive in the industry. The traditional creative process as we know it may be greatly impacted.

With this in mind, we’re likely to see the emergence of many new specializations in graphic design, in particular, art created by AI. They might become design professionals who specialize in fine-tuning AI to create customized visual styles or collaborate with AI systems to develop interactive and dynamic visuals. 

6. More Tailored Designs

The design itself will become much more personalized and customized. Since AI algorithms can analyze user data and preferences, they can provide designers with insight into the ideas their audience is most likely to enjoy, as well as extensive creative assets to go along with it. Tools such as AI idea generators can also help designers come up with new and innovative ideas that they might not have thought of on their own. What’s more, they can determine which design patterns are more effective and provide designers with suggestions on improvements.

This level of personalization can not only enhance user engagement but also foster a more immersive brand experience. When users feel that a design speaks directly to their interests, it creates a sense of connection and strengthens their relationship with the brand. This technique may also create compelling marketing materials that can easily be reiterated for a customers’ needs.

Future Predictions

Future Prediction

It can be a bit daunting to imagine what the future of AI graphic design holds for us, given how fast technology is advancing. However, to rephrase Sun Tzu’s statement, “he wins who knows how to handle it.” Let’s take a quick glimpse into the future predictions for AI in graphic design to get ready for them. 

1. Continued Advancements in AI-Generated Content

AI algorithms continue to improve in generating visual content. We can expect AI-powered tools to provide even more sophisticated design options, catering to specific design requirements and user preferences. Designers will have access to a vast array of AI-generated design elements, layouts, and styles, serving as valuable resources for inspiration.

2. Integration of AI with AR and VR

Next up, we can anticipate the integration of AI with augmented reality (AR) and virtual reality (VR) technologies. AI can enhance AR and VR experiences by generating realistic 3D models, optimizing rendering processes, and even providing real-time design suggestions based on user interactions.   

This integration will enable designers to create immersive and interactive graphic design experiences that push the boundaries of traditional design. One of the best ways to figure out your first step is to hire dedicated developers to share some ideas with you. Once you’ve hired dedicated developers to brainstorm ideas, global HR platforms can be invaluable for onboarding and managing your new team members.

Moreover, we can anticipate the integration of AI with augmented reality (AR) and virtual reality (VR) technologies, which opens up exciting possibilities for e-learning software development services. AI’s ability to generate realistic 3D models, optimize rendering processes, and provide real-time design suggestions based on user interactions can greatly enhance the immersive and interactive graphic design experiences created by designers, revolutionizing the way e-learning software is developed and experienced.

3. Ethical Implications and Responsive AI Use

With the increasing influence of AI in graphic design, it becomes crucial to address ethical considerations, particularly in the graphic design industry. Designers and developers must prioritize responsive AI use, ensuring transparency, fairness, and accountability. 

Human oversight and decision-making should remain an integral part of the design process to prevent biases and ensure ethical design practices that do not discriminate or harm any individuals or communities. 

Final Words

To sum up, AI is rapidly penetrating all areas of our lives, and graphic design jobs are no exception. We’ve already seen the emergence of AI-powered tools that greatly speed up the creation of images and help designers enhance their outcomes, but that’s not all, as AI graphic design is expected to be integrated with AR and VR. 

Does it mean AI will soon replace human labor, leaving thousands of graphic designers out of work and rampaging the job-seeking platform? We certainly wouldn’t say that. While the power of AI graphic design is undeniable, it still needs someone behind it to monitor and improve the result.

However, we’re likely to see many new specializations in graphic design adapted to AI techniques. This will make it essential for those who want to stay on the curve to learn all about the latest AI tools and advancements in AI-assisted art generation and constantly hone their skills. 

Author bio:

Author - Terrell Gregory James

Terrell Gregory James started web development career in 2008. Terrell specializes in PHP development, creates websites and writes for CustomWritings – professional writing service. His hobbies are hiking, reading and drinking coffee. Currently he is studying UX design.